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Paid Advertising · Charleston, SC
We don't ask you to take ad management on faith. Before any agreement, we run a short viability sprint at no cost — real campaigns, real data, a clear read on whether paid is going to work for you. If it pays off, we scope the engagement around what the work actually takes. If it doesn't, we tell you and you keep all the data.
Free first step
Before any management agreement, we set up a 7-to-14-day paid-ads sprint inside your account at no cost. We build the campaigns, the tracking, and the creative — you only pay the ad spend going to Google or Meta. At the end you have real data on whether paid is going to work for you, plus a quote scoped to what management actually takes. If it doesn't work, you keep the data and walk away.
Checklist · what’s included
These are the fundamentals. Before we tune a single bid, every one of these has been checked or set up. If an agency skips any of them, the spend gets wasted.
How to pick · worksheet
What to ask before you hand over a credit card.
If the agency runs ads in their own account and bills you, you lose the data, the history, and all the leverage. Insist on running in your Google and Meta accounts from day one.
Some agencies pass spend through at cost. Some mark it up 10–20%. Neither is inherently wrong, but you need to know which it is. If they dodge the question, that's the answer.
Anyone can write an ad. The ad-to-landing-page fit is where most wasted spend hides. Ask how they handle landing pages — and what happens if yours is the bottleneck.
Not a dashboard screenshot. An actual report they sent a client. If it's 40 slides or a wall of metrics with no commentary, you won't read it and they know it.
A 12-month lock-in on a channel that takes 30 days to prove out is a red flag. 90 days is fair for paid search; month-to-month after that is what confident operators offer.
Side-by-side · evaluation
Recent work · paid advertising
Full context, numbers, and what we’d tell you to ask about — in the case studies.
Service area · Lowcountry
Pick a city for a version of this page that speaks to that market directly — local benchmarks, competitor context, and relevant case studies.
FAQ · common questions
Next steps
Send the URL and a sentence about where you’re stuck. We’ll come back with a short written take and — if it’s a fit — a 30-minute call to walk through scope and sequencing.